First monster yellowjacket nest sighting of the season
A couple in Pasco County, Florida recently found a monster yellowjacket nest on the outside of a tree while hiking through the woods. They called in the experts, who suited up before destroying the nest with soapy foam and a shovel.
The nest likely contained multiple queens and thousands of yellowjackets. Yikes!
W*H*Y goes live at 5!
Our company founder and president, Rod Schneidmiller, was interviewed live on-air for the 5 p.m. newscast of our local ABC affiliate, KXLY4, two days ago. Rod talked with anchor Robyn Nance about the new W*H*Y Trap for Wasps, Hornets & Yellowjackets.
Videos of the Week: Oddball Pest Control Commercials
Last week I shared one of the TV commercials, called "Break Room", we produced for the new W*H*Y Trap for Wasps, Hornets & Yellowjackets. We're entering that and several other projects in our local Addy Awards competition today.
This week, I dug up three pest control service commercials that are silly, quirky, and... well, downright disturbing. Probably safe to say they're not award-winning. But I do wonder if they made the phone ring for these exterminating services. What do you think?
New WHY Trap commercials win awards
The 29th Annual Telly Awards competition received over 14,000 entries from ad agencies, television & cable stations, production companies, and corporations around the world. The Bronze award is the competition's second highest honor. (The Silver Telly is the top honor, and Jones Advertising won some of those several years ago for our SMARTrap and Japanese Beetle Trap spots).
Here are the two spots. The first is called "Break Room":
The second spot for the W·H·Y Trap is called "Rumble".
Yellowjackets swarm in new movie
Why? It could motivate viewers to buy our RESCUE! Yellowjacket Traps.
"Swarmed" is a made-for-TV film about yellowjackets attacking a small town. These wasps have been sprayed with a super-pesticide that mutates them into larger, more aggressive insects.
If only the townspeople had used our traps, instead of the pesticides!
More info about the movie and its stars can be found here and here. One article mentions that with live wasps on set, they used a wasp wrangler to handle them. They could have called us -- that job is something we've had to do many times when filming our TV spots.
"Swarmed" airs this Saturday, January 28 at 9:00 p.m. ET/PT on the Sci-Fi Channel.
More Bug TV
Along the lines of "Buggin' with Ruud" on Animal Planet, here's information about a popular TV program in the United Kingdom: "Life in the Undergrowth", with Sir David Attenborough, on the BBC network.
More on "buggin'"
I've always enjoyed the TV program Rebecca's Garden. The host, Rebecca Kolls, seems like such a likable, accessible, real person -- like a friendly neighbor with whom you could have coffee or work on a craft project. I feel like I could actually make the recipes, do the projects, use the garden tips she demonstrates on the air.
In addition to her show's web site, Rebecca has her own personal site, www.rebeccakolls.com, where she blogs and shares photos of her garden at home. I love that she even shows photos where she made mistakes, like when she accidentally got grass killer on the bottom of her shoes and ended up with unwanted dead spots on her lawn. In one blog entry she admits that "Even I can be a loser gardener." (Somehow I can't imagine Martha Stewart ever saying that!)
You may know about the "Desperate Housewives" of Wisteria Lane, but I came across a site today that chronicles the "Desperate Houseflies" of Diptheria Lane. Clever.
The 'cast' and 'episodes' follow the ABC show and are updated every week. (A word of warning: Some of this material is for mature audiences only. Let's face it, flies are filthy!)