W*H*Y campaign sparks award-winning work
Last Thursday was a good night for our Marketing Department. We won six Spark Awards from the Spokane MarCom Association for various elements of our campaign to launch the W*H*Y Trap for Wasps, Hornets & Yellowjackets.
Entries for the Spark Awards are judged heavily on the results achieved by a marketing project or campaign. With the W*H*Y Trap accepted into nearly every lawn & garden retailer for this year, we had some great results of which we could boast.
Here are (L-R) Marketing Coordinator Alyssa Ando, yours truly, and Sales & Marketing Assistant Jonathan Manfredonia with our haul:
And here's a list of what we won:
Merit Award for our "Break Room" :30 TV spot
Excellence Award for our "Rumble" :30 TV spot
Excellence Award for our W*H*Y Trap package design
Excellence Award for the BugBlog in the "Writing/Recurring Columns" category
Excellence Award for the BugBlog in the "Electronic & Interactive Communications" category
Merit Award for the W*H*Y is the Answer campaign in the "Marketing Communications Campaign" category.
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